Archive for the 'Uncategorized' Category

This Blog Has Moved

August 4, 2009

Timo Jäppinen Blog has moved to Blogger. Click this link to read this blog at Blogger

They make it easier to connect and share ideas with the blog readers. Blogger is a free blogging service hosted by Google. See you there.


First Peek at Finland’s Rising Photographer

May 11, 2009

I was pointed to some amazing pics. Go to see this rare collection of a newborn photographer and designer in Finland.

Click to visit

Branson School of Entrepreneurship

January 28, 2009

Check out this link to Richard Branson’s blog post about helping entrepreneurs getting started in South Africa. It is amazing how he still keeps driving on. Truly an inspirational man.

Should You Pay For Exercising or Get Paid For Getting Fat?

January 19, 2009

If you ask from your government the answer is “get paid for getting fat”. Like it or not, that is what most countries do. They throw more money to the bonfire instead of trying to stop the fire from starting at all. Is there something wrong in this picture?

Think for a second about people who are seriously over-weight. They eat themselves to a condition were the only solution what the government can do is to slow down the inevitable.  At that point it is way too late to start turning your life around when you can barely climb a couple of stairs. Treatment these people need costs much more than a monthly gym membership. 

Has anyone calculated what it costs to a goverment to support any kind of exercising three times a week, compared to over-weight people spending their last 10 to 20 years in hospital, getting surgeries and popping expensive pills? Or how much more does a healthy person produce to the society compared to his bigger co-workers? I’m betting a lot.

Instead of waiting until the fat bubble bursts should we start thinking how to motivate people to take in charge of their health right now, even if it costs little money in a short-term?

Interactive Movies

January 5, 2009

You have it. I have it. About three billion people in this world have it. And the number is raising every day. I’m talking about mobile phones. It is a credit card that even eight year old kids have. There are plenty of examples in the entertainment industry about how to use this to ring the cash register bell. My favorite example is Habbo. In this post I’m going to give you a few more.

What I would like to see is a movie where I could  decide how the plot would develop further. Imagine a scene of Gladiator where Russell Crowe is about give the final blow to his opponent. Just before cutting the challenger in half with his sword he would turn to the audience and ask them to decide whether the opponent deserves to die?

“Do you show mercy to this man?”

You could then pick up your phone and send SMS to number visible on screen to decide “Yes or No” whether the man lives or dies. After that there would be an alternative scene shown according to how the cinema audience have voted. There could be more decisions for you to make during the movie to decide how the story goes.

Anyone who has watched any DVD extras  knows that there are plenty of material cutted out and lots of alternative scenes as well. So not much of extra work to create more material is needed.

New business model for the show business

Technology for  SMS-voting does already exist. For the movies and cinemas this would bring an extra revenue every time when the movie is shown. Let’s say one vote costs 50 cents. Movies are shown many times per day. You can do the math.

People would be eager to see a movie more than once since this time it might end differently. Movies would get talked about much more because everyone wants to know what could have happened if I hadn’t voted YES to James Bond shooting M.

You could also use this model for different live shows. At the KISS concert I bet if Gene Simmons had asked the audience to send SMS to choose the final track over 50 % would have voted (I would have vote for Detroit Rock City).

Have a Great Year

January 1, 2009

How To Get Great Ideas From Other People

December 26, 2008

Do you keep your ideas in a secret place and protect them by all means? Are you afraid that others might steal your ideas? If you are in that position then you’re very lucky and too paranoid. 

I have now about 20 business concepts written down for myself and over 100 smaller ideas that are meant to improve others’ products, ads, services, companies, cities, transportation, marketing, media and anything you can imagine from indian food to wiki news. Ideas that would benefit others a lot. At least I like to think they would. 

The truth is that your most of your ideas don’t work, but if you don’t give up after you realize that the first, the second, or the 109th doesn’t work, eventually you will find something that will. “I have not failed. I’ve just found 10,000 ways that won’t work.” that’s Thomas Edison when his first ideas didn’t bring success.

To create something remarkable you need others to test your ideas and to figure out improvements. Being in a dark basement by yourself with your treasure box full of ideas will keep you there by yourself. That’s fine for some people, but for those of us who want to change things we need others’ help to do it. A great example is a community site called Wreck A Movie for creating movies in collaboration with the audience. It’s a place where everyone can post their movie project and get help from the community to develop it further. You can offer yourself for volunteer actor, give ideas for the plot, send your design and art work for the movie etc. Everyone wins in this game. You get your project finished with results beyond your budget, your audience is attached to your product even before it’s ready and talented people get their work published through the project which works as a great reference too.

You don’t have to be in the movie business to do collaboration with your community. Why not set up your own group for your business to people interact with? To post ideas and offer their help? Or if you think you don’t have business on your own why not make a similar site that connects people to different projects?  For example you could connect restaurant owners with their potential customers even before they have chosen the location for the place. “Italian restaurant is looking for a space in the city and fresh ideas to improve menu and interiors.” I would be interested to follow how their project is going. Not to mention if the bathroom wall is painted and decorated the way I suggested and pasta carbonara has my secret ingredient in it. I would call it my favorite restaurant  which I personally helped to succeed. And you could bet that all my friends would know about it too.

How many other projects you can think of which could work like this?

Kill This Blog

December 22, 2008

Jim Rohn said “to lift others, you have step to higher ground first”. We are so quick to find fault in others when we are the ones not making progress. Instead of focusing what is wrong with others, think what you can do better?

Do you think positive attitude takes you further than negative? Why is it that instead of encouraging others, we so often kill the idea before it has even born? So what if you don’t have enough money to do it or you don’t know the right people yet.  Is that an excuse not to try? There should be a law that says “after you hear a new idea, negative opinions are not allowed during the first 24 hours”. This would at least give some extra time for the newborn before jackals come.

I think others judgement is the biggest reason why so little of new ideas ever catch the wind. Let me prove it to you. You have the power to kill this blog right now, right here. Simply fill the comment field with negative comments regularly and you can pretty much bet that it will be the end of this story.

The purpose of this blog is to share ideas and lessons with you. I hope you’ll find it useful. Welcome to Timo Jäppinen’s blog.